The Luxury Value Leakage Problem
Luxury projects can create substantial value at concept level and lose it gradually as intent passes through design, procurement, operations and guest experience.
Luxury projects can create substantial value at concept level and lose it gradually as intent passes through design, procurement, operations and guest experience.
Luxury hospitality invests heavily in the stay, but long term value is determined by what the guest remembers, retells and uses to make future choices.